Unmitigated Tea Drinking



Now. I don't remember my parents reading The Sphere magazine (or indeed similar) in the 50s, but these full page advertisements for Brooke Bond Tea somehow ring bells. They're from a series in 1955 called "Round and about with the 'little Red Vans'", and probably took their cue from contemporary Post Office posters that positioned Royal Mail vans in market squares and village streets countrywide. Mind you 'little Red Vans' is slightly coy, considering these vans are the quite beefy and utterly unique Trojans. But I'm fascinated by the illustrations, not just because they are so redolent of my childhood, but because advertisers and their agencies produced such stunning work at this time, Think Shell, Whitbread, Johnnie Walker. True commercial art, the Suffolk scene at the top is by Rowland Hilder, the Broad Quay in Bristol by Morden. Time for a cuppa.


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