CALTEX Improves their Caltex™ with Techron® fuel and the “Caltex Fun Truck” Contest
Thursday, May 5, 2016
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Second from left – Shahid Ahmed, General Manager for Products in Malaysia, Singapore and Cambodia, Chevron Malaysia Limited Centre – Dato’ Basaruddin Bin Sadali, Deputy Secretary General of the Ministry of Domestic Trade, Co-operatives and Consumerism Second from right – Greg Engeler, Product Engineer Manager of Chevron Asia PacificCaltex have just launched the new and improved the Caltex™ with Techron® fuel that it markets and sells in Malaysia. Caltex has reformulated its signature additive package with the addition of new Clean & Glide technology.
Caltex team demonstrates benefits of the Techron® fuel showcasing its latest five-star fuel with Clean & Glide technology through engaging activities
The new active ingredients are specifically formulated to clean and protect metal surfaces within the engine. Helping reduce friction and thus wear and tear between key engine components, Clean & Glide technology delivers enhanced engine protection, improved fuel economy and maximised power with continued use over time, all key in helping provide a more reliable motoring experience.
Chevron, which markets the Caltex™ brand, conducted stringent laboratory tests and accumulated up to 600,000km of real world fleet tests to ensure the final formula provides optimum results for the everyday motorist.
I had also asked whether there would be any difference between using the RON95 or RON97 of Techron® petrol and according to the folks at Caltex, there is no difference. Only the octane rating differs as the additives are the same for both. The new fuel is pretty good from the presentation that was given.
All variants of the new Techron® fuel has already been made available nationwide.
From now till 29 May 2016, the “Caltex Fun Truck” contest (also known as “Techron Lab on Wheels Truck”) invites members of the public to join in the fun contest. To participate, snap a selfie with the truck and upload it on Caltex Malaysia Facebook wall or on personal Instagram with hashtags #CaltexMYNewTechron and #SpotCaltexFunTruck.
Over a period of four weeks, 5 weekly winners will walk away with StarCash cards worth RM200 and be featured in Caltex’s promotional materials. Be part of the lucky 20 winners of the “Caltex Fun Truck” contest today!
Spot the “Techron Lab on Wheels Truck” roadshow at selected Caltex service stations where the Caltex team demonstrates benefits of the Techron fuel – engine protection, fuel economy and power.
Details of the roadshow are down below:
FOR RELEASE
New and Improved Caltex™ with Techron® Package Glides into Service Stations
New Clean &; Glide technology improves fuel economy over time, delivers enhanced engine protection and maximised power
Kuala Lumpur, May 5, 2016 — Ever conscious of the needs of motorists, Chevron which markets the Caltex™ brand has reformulated its signature additive package with the addition of new Clean & Glide technology. The new active ingredients are specifically formulated to clean and protect metal surfaces within the engine. Helping reduce friction and thus wear and tear between key engine components, Clean & Glide technology delivers enhanced engine protection, improved fuel economy and maximised power with continued use over time, all key in helping provide a more reliable motoring experience.
The benefits of Caltex with Techron® have long been known and making changes to a proven formula was not undertaken lightly. Chevron, which markets the Caltex™ brand, conducted stringent laboratory tests and accumulated up to 600,000km of real world fleet tests to ensure the final formula provides optimum results for the everyday motorist.
The ability of the new formulation to protect metal surfaces was proven in the High Frequency Reciprocating Rig (HFRR) laboratory test. The standard diesel lubricity test was modified to safely assess the lubricating properties of petrol. The results indicated that when compared to its predecessor in a controlled environment, Caltex’s new formulation with Clean & Glide technology was able to reduce metal wear and friction by an average of 38 percent and 41 percent respectively using petrol from around Asia Pacific and South Africa. This is important because Caltex with Techron® is formulated to instantly reduce friction in the upper cylinder area of your engine. With continued use, Clean & Glide technology will begin to build–up in your car’s crankcase lubricant to replenish friction modifiers that are consumed during normal operation. Separate laboratory tests simulating this build-up of Techron® in the lubricant demonstrated the effectiveness of Clean & Glide technology to improve fuel efficiency by up to 3 percent, when compared to the previous formulation.
“The addition of our new Clean & Glide technology stays true to the evolving nature of our Techron® fuel offering. Our products are continuously being improved in anticipation of future engine technology and local market needs. For motorists, a quick Caltex stop now delivers petrol grades that help treat their respective cars right, providing additional benefits without compromise,” said Shahid Ahmed, Chevron’s General Manager for products in Malaysia, Singapore and Cambodia.
Greg Engeler, Product Engineer Manager of Chevron Asia Pacific explains how the new Clean & Glide Technology improves fuel economy over time, delivers enhanced engine protection and maximised power
He added that the new 5-star fuel is a further testament of the brand’s desire to provide the best possible fuel for motorists. “We are confident that our best petrol yet meets expectations and have enlisted Grant Imahara, an engineering expert best known for his work on the American television show MythBusters, to creatively demonstrate the benefits of Clean & Glide technology which will be aired soon.
The addition of Clean & Glide technology is another relevant innovation from Caltex™, joining the ranks of TechronD for diesel engines and Techron Concentrate Plus, a concentrated additive that provides a deep clean for petrol vehicles in one tankful.
From now till 29 May 2016, the “Caltex Fun Truck” contest (also known as “Techron Lab on Wheels Truck”)invites members of the public to join in the fun contest. To participate, snap a selfie with the truck and upload it on Caltex Malaysia Facebook wall or on personal Instagram with hashtags
#CaltexMYNewTechron and #SpotCaltexFunTruck. Over a period of four weeks, 5 weekly winners will walk away with StarCash cards worth RM200 and be featured in Caltex’s promotional materials. Be part of the lucky 20 winners of the “Caltex Fun Truck” contest today!
Spot the “Techron Lab on Wheels Truck” roadshow at selected Caltex service stations where the Caltex team demonstrates benefits of the Techron fuel – engine protection, fuel economy and power.
For more information about Caltex and New Improved Techron, please visit https://www.caltex.com/my.
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