Audi to Release 20 New Cars in Two Years and EV Focus
Audi, the German luxury car manufacturer, has announced that it will release 20 new cars in the next two years with a particular focus on electric vehicles (EVs). This move is in line with the company's plan to increase its EV offerings and achieve carbon neutrality by 2050.
The company's commitment to electric vehicles is not new. Audi has been steadily expanding its EV lineup over the past few years, with models like the e-tron SUV and the e-tron GT sports car. However, this latest announcement signals a major push towards electrification and a clear ambition to compete with other luxury automakers in the EV space.
Of the 20 new models that Audi plans to release, about half will be fully electric or plug-in hybrid vehicles. This includes a range of SUVs, sedans, and even a new electric sports car. These new models will be built on Volkswagen Group's MEB and PPE platforms, which were specifically designed for electric vehicles.
Audi has set an ambitious target of making up 40% of its global sales with electric vehicles by 2025. With these new models, the company is on track to achieve this goal. In fact, Audi's CEO, Markus Duesmann, has said that he expects electric vehicles to make up more than half of the company's sales in Europe by 2025.
In addition to its new EV offerings, Audi is also focusing on digitalization and connectivity. The company plans to roll out a new version of its infotainment system, called the MMI, which will offer more advanced features like augmented reality and personalized recommendations based on driver behavior.
Audi is not the only luxury automaker to place a heavy emphasis on electric vehicles. Rivals like Mercedes-Benz, BMW, and Porsche have all released electric models in recent years, and Tesla continues to dominate the EV market. However, with its strong brand recognition and history of innovation, Audi is well positioned to compete in this space.
In conclusion, Audi's plan to release 20 new cars in the next two years with a focus on EVs is an ambitious and exciting move for the company. As electric vehicles become increasingly popular and necessary for achieving carbon neutrality, it's clear that Audi is committed to staying ahead of the curve and providing its customers with cutting-edge technology and innovative designs. It will be interesting to see how Audi's new models are received in the market and how they fare against the competition in the rapidly evolving world of electric vehicles.
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